Install Analytics incorrectly Phone Number Database It is difficult to analyze the data if the data is entered incorrectly. This is often due to Google Analytics being set up incorrectly . For example, by not placing the tracking code in the Phone Number Database head of the website. Or by not installing the tracking code on all pages. However, the most classic mistake (which I unfortunately still see frequently is installing Google Analytics twice . For example, hard- coded on the website and also via Google Tag Manager. Measuring too Phone Number Database little is not good, but measuring too much can also be disastrous. So make sure that events such as page views are not measured twice.
This can make it seem Phone Number Database like you have a very low bounce rate, for example, when that's not the case at all. A handy tool to check whether Google Analytics is set up correctly is the Google Chrome plugin ' Google Tag Assistant '. This plugin shows which Google codes are on the website. You will also see the Phone Number Database following error message via this plugin, if there are 2 Analytics codes on the site: Google Phone Number Database Tag Assistant error message: Same web property ID is tracked twice. I myself am in favor of installing Google Analytics via Google Tag Manager.
This ensures that you can Phone Number Database load various codes in one central place (also think of the Facebook Pixel). 2. Put a new Analytics code live with a new website Talk about classic mistakes. How many times have I heard from a customer: 'John, new website, so also a new beginning. Just reinstall it." This is not the right way! You Phone Number Database can just take the current Analytics code with you. Be sure to put an annotation at the time the site went live, so that you can easily trace differences. With an annotation , you have Phone Number Database a reminder that you will still know what happened on that date in the Analytics account.