These agents evangelize the lastdatabase products or services since the incentive structure of network marketing is based on how quickly and broadly they can build and distribute to a network of customers. For instance, Mary Kay Ash founded her global cosmetics firm in 1963 based on the premise of network lastdatabase marketing. While she may not have been the first to do this, she was the most successful -- she figured out how to incorporate network marketing into the very fabric of a middle-class lifestyle. By enlisting stay-at-home moms looking to earn an lastdatabase income but not interested in the traditional 9 to 5 job, Mary Kay built a makeup empire.
Turn your personal brand into a spectacle. Former lastdatabase First Lady Michelle Obama has become a cultural icon over the past decade for her brilliant yet approachable public presence on the global stage. Recently, however, she has soared to lastdatabase even greater heights upon the release of her new book, Becoming. The lastdatabase book was undoubtedly going to be a success, but what made it a dazzling, best-selling, resounding triumph was Michelle Obama's gift for marketing. A 12-city book tour was launched for Becoming's release -- however, the lastdatabase reaction and production of each book tour event resembled a rock concert more than a book reading.
Tickets sold for up to $3,000 dollars and the sports lastdatabase stadiums the events were held often sold out. Michelle Obama turned her book tour event into a spectacle, complete with vibrant music, a compelling video introduction, and even celebrity interviewers. Michelle Obama has learned what compels lastdatabase audiences -- she's funny on the late show circuit, charms daytime viewers on Ellen, and produces unmissable events. In a time where audiences prefer TV to books, the marketing genius that is Michelle Obama has lastdatabase turned her best-selling book into a moment.